ABU DHABI, 15th November, 2023 (WAM) -- Roy Luo, Vice President, Cloud Consulting Solution Sales, Huawei Cloud Middle East & Central Asia,
stated that the Global Media Congress (GMC) is providing Huawei cloud a global-wised platform to meet the industry expertise and showcase Huawei Cloud media and entertainment industry solutions.
Organised by the Emirates News Agency (WAM) and Capital Events of the ADNEC Group and takes place over three days, from 14th to 16th November 2023 at Abu Dhabi National Exhibition Centre (ADNEC).
Speaking to Emirates News Agency (WAM) on the sideline of the second day of the GMC, Roy Luo said:'' The media and entertainment industry is a fast developing industry. It is one of frontier industries that adopts advanced technologies a lot, like AI, Cloud and so on.''
‘’The whole industry chain can be categorized into two parts, which are content production and content distribution.
For the content production, more and more media company want to translate the physical world to digital world, it will rely on AI to enhance the efficiency. For the content distribution, ultra-low latency network to provide excellence experience based on Cloud technology,'' he noted.
He added that Huawei Cloud presence at the GMC provided a comprehensive solution for media content distribution and media content production to provide new experiences, new efficiency, and new model. To improve the content production efficiency in the media and entertainment industry, we introduce Cloud-Native and AI-Powered workspace and rendering farm to streamline design and rendering workflows and enhance creative collaboration.
For content distribution, Huawei Cloud comprehensive solution encompasses live streaming, video on demand (VOD), transcoding, and Content Delivery Network (CDN) services, to deliver ultimate user experience, in terms of high definition, smooth and low latency.''