GMC explores skillsets for new media graduates

ABU DHABI, 26th November, 2024 (WAM) -- The workshop "Media Academy: Skillsets for New Media Graduates" provided an interactive platform for aspiring media professionals to gain practical insights into the evolving demands of the media industry.

Held on the first day of the Global Media Congress 2024 (GMC) in Abu Dhabi, and ed by Varouj Joulfayan, Director of Creative at IMI Academy, the session focused on equipping participants with essential skills to navigate the fast-paced, technology-driven world of modern media.

Key topics included the importance of storytelling across digital platforms, leveraging cutting-edge tools for content creation, and understanding audience engagement in the era of short-form media.

Joulfayan emphasised adaptability, creativity, and a user-centric approach as crucial attributes for success in the field. The workshop also highlighted the importance of continuous learning and collaboration as key to staying relevant in a rapidly evolving industry.

By the end of the session, attendees left with a clearer understanding of how to align their skills with industry expectations, ensuring they are well-prepared to contribute to and shape the future of new media.