Davos 2025: UAE companies excel in Brand Finance’s Global 500 2025

Davos 2025: UAE companies excel in Brand Finance’s Global 500 2025
Apple is once again the world’s most valuable brand. Brand Finance, the world’s leading brand valuation consultancy, values Apple’s brand at $574.5 billion for 2025, keeping it ahead of its closest rival, Microsoft, valued at $461 billion. Except for 2023, when Apple briefly trailed Amazon by a margi...